We’re often brought in early to work out the long-term strategy for a project. We use the experience we’ve gained from our own developments to advise others on how best to bring their buildings, spaces and communities to life. We’re honest, we give critique, and we have ideas (lots of them).

Hollywood calls then foley artists: professionals who add sound and light effects to fill in the gaps and improve the customer experience.

Does your project have a foley artist? Because it certainly has gaps. Like our development work, we have a specific focus on the placemaking portions of larger mixed-use projects. Getting it right is critical, and that is our specialty.

Our design consultants work alongside your A&E team to make sure that the ground floor is properly planned and beautifully executed. Our work touches every aspect of retail placemaking, from storefront & facade design to tenant upfit and everything in between.

Building a compelling retail brand means aligning vision, strategy, and goals to earn trust, influence decisions, and enhance the customer experience. In a crowded market, a strong identity is key to standing out and fostering loyalty

Our graphic design studio specializes in branding and art direction. With a strategic approach, the studio creates visually compelling and unique brand experiences through printed, digital, and environmental applications.

We manage all the components of a development project, from feasibility and pre- development through entitlements, design, construction management, leasing and completion. We do this as principals, as partners, and as fee developers for institutional clients.

But unlike others we also help you and your tenants get open and make those small operational changes necessary to thrive. Let us help you establish and track the proper operational metrics before you begin, and then assist both you and your tenants in maximizing sales and profitability once you’re open.

You can put up a sign and hope to get calls, but if you want to create an environment that connects with your patrons on a personal level, you need a well–crafted merchandising plan.

We know a thing or two about creating unique and tightly curated lists of potential tenants to actively pursue. We focus on the kinds of tenants who work well together so that we can create the right retail experience for you and your patrons.

And since you asked, we have a pretty savvy cultural radar. We are aware of what is hip and we are cautious of what is not. We have strong relationships with retailers and restaurateurs all across the country. We understand the value of their brands, and as a result they trust ours.

We offer leasing services for select urban-infill and mixed- use projects in Georgia, as well as leasing team oversight for projects all across the country.

To stay relevant in the Experience Economy, landlords must create entertaining atmospheres to capture their patrons’ long–term loyalty in an increasingly competitive world. Events can play an important role.

Our sister company Southern Culinary & Creative conceptualizes, designs and budgets events both large and small, ranging from intimate chef demonstrations to large week-long festivals. If needed, they also can also handle every aspect of execution, or work with your in-house team to ensure those events have the full impact you need.

Destination retail runs more like a hotel than a traditional retail center. That’s why we started STHRN Hospitality Co, a bespoke F+B management company.

STHRN operates restaurants, bars, food halls, social clubs and other hospitality- focused efforts on behalf of institutional real estate owners, under hotel-like management contracts. It provides a range of services to clients, from initial conceptualization all the way to day-to-day operations and management.

We provide comprehensive analyses of the time, manpower, and cost required to fully execute experience-driven retail projects before they are ever built. Then once underway we build onsite management teams with the right job descriptions and skill sets to ensure your project’s ongoing success.